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 21    Extensión y difusión Promotion and Expansion The Spanish and Mexican Culture Program in the United States and Jalisco Aware that language is one of the most powerful features in shaping identity, the UDG Foundation USA in conjunction with the Colegio de Español y Cultura Mexicana (Spanish School and Mexican Cul- ture) of the University of Guadalajara and several of the university campuses that make up the University Network, designed a program to encourage the use of the Spanish language and expand linguistic and cognitive skills of members in the Mexican commu- nities of Los Angeles and Chicago. The program is structured so that attendees in sync with their linguistic advances know the histo- ry, traditions and culture of Mexico and develop a sense of pride in being Mexican, through courses, diplomas, seminars, concerts, plays and art exhibi- tions.    

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